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Board of Directors Biographies

Myrtle Beach Downtown Alliance


Brenda Bethune Headshot

Brenda Bethune

Mayor of Myrtle Beach

Mayor Brenda Bethune is a native of Myrtle Beach who has always had a sincere passion for serving her community. She owns BJ Investments, a property investment, development and rental company, as well as Magnolia Row Shopping Centre and The Little White Dress Bridal Boutique. She was also the majority owner of Better Brands, Incorporated, where she gained more than 39 years of business development, sales and management experience.

She is a graduate of the Riley Mayors’ Design Fellowship through Clemson University and she serves on the Board of Directors of the Municipal Association of South Carolina. She also serves on the Coastal Carolina University Spadoni College of Education and Social Sciences Board of Visitors. Mayor Bethune has served on many local Boards and is honored to have received the Distinguished Citizens Award from the Pee Dee Council of Boy Scouts of America, the Special Operations Wounded Warriors’ Tip of the Sword Award and the Horry-Georgetown Early Care and Teacher Education’s Champions for Children Award.

Bethune was given an award from the Palmetto Leadership Council in recognition of her contributions to South Carolina. Brenda Bethune was first elected in 2017 and was the first female Mayor of Myrtle Beach.

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